Vodafone Idea Limited has set up ‘Vodafone Eco Ponds’ 2018, for the Visarjan needs of Punekars.
Each year, over 75 lakh Ganesha idols made of plaster of paris, are immersed in water bodies in and around Pune at the conclusion of the 11 day festival, leaving behind tonnes of non – degradable waste. Reports show that in and around Pune, water bodies showed a 100X increase in heavy metals such as mercury, cadmium and lead, known to affect nerves and kidneys, post Anant Chaturdashi.
Vodafone Idea’s research in Pune suggested that residents have been on the lookout for solutions to prevent pollution, even while permitting them to continue with their social/religious practices.
Conceived in partnership with the Pune Municipal Corporation (PMC) and National Chemical Laboratory (NCL), ‘Vodafone Eco Ponds’ in Pune were used for immersing over 3100 Ganesha idols, during Ganeshotsav 2017.
This year, Vodafone Idea Ltd has set up ‘Vodafone Eco-Ponds’, a temporary water tank setup equipped with a promoter and a life guard, at 7 Vodafone stores across the city.
Additionally 4 mobile ‘Vodafone Eco Ponds’ have been introduced this year. Vodafone stores located at NIBM, Wakdewadi, Aundh, Kharadi, Baner, Kalyani Nagar & Chinchwad link road have been equipped with ‘Vodafone Eco Ponds’.
Devotees can also search for the closest ‘Vodafone Eco Pond’ by using the link https:it.ly/2OntJAP or can dial 7391000000.