Deepika Padukone & Amitabh Bachchan Named As The Most Influential Indians

Bollywood actors Amitabh Bachchan and Deepika Padukone are the most influential personalities in the country in Bollywood and sports, according to a survey.

The YouGov Influencer Index 2018, which covered consumer perceptions of around 60 top Bollywood celebrities and sports personalities, is based on data collected online by YouGov among close to 1,948 respondents in India this month using its panel of over 6 million people worldwide.

The study also measures their awareness, likability, trustworthiness and influence in the following categories- health, wellness and beauty/ personal care, technology/ automotive, fashion, apparel and accessories, food, drink and travel and financial services.

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