Online lending marketplace Paisabazaar.com has entered into a partnership with Microsoft to drive ‘industry first’ technology innovations on its platform using artificial intelligence and machine learning.
As part of the overall partnership, Paisabazaar.com will move its entire infrastructure to Microsoft Azure, a release stated on Saturday.
“Being India’s largest digital lending platform, Paisabazaar.com receives customers from varied segments from more than 750 cities and towns across India every month. By building cutting-edge technology on Microsoft cloud, Paisabazaar.com intends to offer customized, tailor-made and secure solutions for each consumer coming to its platform,” said Paisabazaar.com CEO & co-founder Naveen Kukreja.
Mr Kukreja said, “We aim to simplify personal finance for our customers through technology. We are excited to partner with Microsoft in this journey where we would, together, not only delight consumers through a never-seen-before digital experience, but also help them save both time and money through more customized solutions.”
Microsoft India Chief Operating Officer Meetul Patel said, “We are happy to partner with Paisabazaar.com in their endeavour to deliver an innovative and unique customer experience. This partnership will enable Paisabaazar to utilize the power of Microsoft’s cutting edge AI services to develop novel solutions and deliver greater value to their rapidly growing customer base”.